News - January 2016

The Whirlpool Supreme No Frost Refrigerator Helps You Save this Christmas

While Christmas is a time for joy, it can also be fraught with worry. While we look forward to our food and wine, the chance to relax and enjoy the warm company of family and friends, the sheer scale of the festive season can weigh on our mind. How will I get all the groceries I need in the fridge at once? How soon can I go shopping to ensure our food will stay fresh for long enough? How much of it will go to waste?


Leading global appliance manufacturer, Whirlpool has tackled these major consumer headaches with its latest range of Supreme NoFrost freestanding combi fridge freezers in a selection of sizes including one that’s two metres tall, which stock all you will need to make for a happy holiday time. The range champions food preservation technology; whichever size you choose, each model is chock-full of innovation and thoughtful benefits to help you store and save more food for much longer, which is everyone’s dream over the festive season.


Whirlpool understands, in the busy run up to Christmas, the need to keep shopping trips to the minimum, and be able to preserve a variety of fresh food for longer, which is essential over the festive period. The latest Whirlpool Supreme NoFrost combi fridge freezer is a prompt response to these urgent consumer needs, so you can shop early and store the Christmas treats in the best conditions for longer.


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InSinkErator Heats Things Up With The New Anthracite 3N1 Steaming Hot Water Tap

InSinkErator®, a major player in the steaming hot water tap market, has unveiled a stylish new finish to add to their popular range of 3N1 kitchen taps with filtered steaming hot, hot and cold water.


Following the launch of the Bright Orange, Natural Stone and Pearl White shades, the new Anthracite finish is the latest addition to the range. Developed to co-ordinate with contemporary design trends, InSinkErator® coloured taps offer a fashionable focal point to any kitchen. The InSinkErator® steaming hot water tap instantly dispenses water at a full range of temperatures up to 98°C from a single fixture, with exceptional functionality, and the elegant Italian design ensures that it is also visually striking.


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Whirlpool Awarded Consumer Superbrands Status

Whirlpool has been awarded the honour of consumer Superbrands status for 2016, confirming its position as one of Britain’s most iconic household names.

The matchless accolade is awarded to brands which, after scrutiny by an expert council and a nationally representative sample of 2,500 British consumers, are deemed to have the strongest consumer brand image in Britain.


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InSinkErator® is the Very First Sponsor of Product Innovation Awards

InSinkErator®, the global leader and inventor of the food waste disposer, as well as a major player in steaming hot water taps, is the very first company to sponsor the entire Product Innovation Awards category at the Designer Kitchen & Bathroom Awards 2015.


Split into Design Awards and Product Innovation Awards, the 13th annual Designer Kitchen & Bathroom Awards honoured the latest developments within the kitchen and bathroom industry across eighteen categories. After rigorous judging by an experienced panel of industry experts, the winners were announced at the spectacular gala luncheon and awards presentation on Wednesday, 11th November 2015.


InSinkErator® recognises the awards as a great platform for raising brand awareness and visibility in the UK. Food waste disposers and steaming hot water taps are stylish, innovative appliances, and on the wish list for many design-led kitchen projects.


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