Beat ‘Green Fatigue’ With InSinkErator®

We are all familiar with the green revolution and the great drive to reduce waste and make the maximum use of our resources. But it seems that ‘green fatigue’ is already setting in where one of our worst national problems is concerned: the ever spiralling mountain of food waste.

Current local authority recycling initiatives rely on residents sorting their waste into multiple bins in an attempt to relieve some of the huge strain placed on landfill sites. However, SITA UK, which collects waste from 12 million homes nationwide, has reported a stalling in the recycling rate as people lose patience with the practice.

According to WRAP (Waste & Resources Action Programme), food waste alone accounts for approximately 20 per cent of all household waste. While there is no panacea for such a diverse and complex problem, there is certainly a very effective alternative to an additional recycling bin.

Composting our food is not only a highly effective method of protecting the environment but also helps to replenish it. Nor does the process require the clutter and unpleasantness of a smelly bin in the kitchen or outside.

However for those unable to compost there is a simple and alternative solution. An InSinkErator® food waste disposer grinds food scraps into tiny particles and flushes them into the local waste treatment system or a septic tank via the plug-hole. Food waste that has been through a disposer can be used to create biosolids or biogas as part of a holistic waste management approach. When recycled the material can be used as a power source, soil conditioner or fertiliser.

Food waste disposers, which were invented by InSinkErator®, are now playing an increasingly critical environmental role in managing food waste and are gaining popularity on a global scale. Food waste disposers separate food waste effortlessly in-home, reduce the need for kerbside collections, reduce cross contamination of food streams, cut waste to landfill and provide a rich source of fertiliser and renewable energy.

The top-of-the-range InSinkErator® Evolution 200 gives you a more space efficient and odour-free kitchen whilst effectively disposing of your food waste with the very best technology available. There are no blades, as the model uses a stainless steel grinding ring to deal with all food waste, including meat bones, with maximum effect and safety. And,  InSinkErator® has gained the coveted Quiet Mark for being operationally quiet.

Linda Phoutthasak, Marketing Manager, Europe, for InSinkErator®, says: “An InSinkErator® food waste disposer is an all-round winner for every home, offering a convenient alternative to food waste bins that saves time and space for those unable to compost. It is an invaluable asset for disposing of necessary food waste in a hygienic and environmentally responsible way with ease, and is simple to install – all that’s needed is standard plumbing and a power source.”

Key features and benefits of the InSinkErator® Evolution 200 food waste disposer:

  • Top of the range model featuring three-stage grind technology
  • Up to 60 per cent quieter than standard models
  • Awarded the coveted Quiet Mark accreditation, which recognises manufacturers incorporating ‘quiet’ into their designs
  • Premium technology allows grinding of all food waste without the use of blades
  • Power booster circuit with microprocessor increased torque to tackle the most difficult-to-grind foods
  • Durable and robust stainless steel grind chamber (1180ml) and stainless steel superior grinding elements to handle all waste
  • Auto-reverse action for extended product life and trouble free operation
  • Stainless steel strainer basket and plug
  • Built-in air switch (in polished chrome or brushed steel) accessory for easy installation and added convenience
  • Six-year parts and labour guarantee

For more information about InSinkErator® food waste disposers call 0800 389 3715 or visit the website at www.insinkerator.co.uk.

Ends

Image caption: The InSinkErator® Evolution 200 food waste disposer, an ideal alternative for consumers unable to compost.

About InSinkErator®:
InSinkErator® UK, a business unit of Emerson, is the UK and world’s largest manufacturer of food waste disposers and the clear global market leader. Food waste disposers divert around 20 per cent of household waste away from landfill and have been shown to have a smaller carbon footprint than kerbside collection. In 2007 InSinkErator® launched a brand new product, the Steaming Hot Water Tap, which delivers 98 degree centigrade, filtered, hot water on demand.

About Emerson:
Emerson, based in St. Louis, Missouri, USA, is a global leader in bringing technology and engineering together to provide innovative solutions for customers in industrial, commercial, and consumer markets through its network power, process management, industrial automation, climate technologies, and tools and storage businesses. Sales in fiscal 2012 were $24.4 billion. For more information, visit www.Emerson.com.

For further press information and images please contact:

JM Marketing

Tel: 01536 414555

Email: Alex@jmmarketingservices.co.uk

11th March 2015

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