New Channel Director At Whirlpool UK Appliances Limited
Whirlpool UK Appliances Limited, the home of Hotpoint, Indesit, Whirlpool and KitchenAid brands, is pleased to announce the appointment of Russell Owens as Channel Director.
Read MoreWhirlpool is part of Whirlpool UK Appliances Limited based in Peterborough. Superior performance, intuitive technology and cutting-edge design are the key pillars of the brand, achieving industry and consumer recognition for its intelligent 6th Sense appliance technology.
Whirlpool’s innovation in technology offers the consumer perfect results, with minimum use of resources and effort. Part of Whirlpool EMEA and the Whirlpool Corporation in the USA, it is the world’s number one household appliance brand and a leading manufacturer and marketer in Europe, selling a Whirlpool appliance every second, somewhere in the world.
Whirlpool UK Appliances Limited, the home of Hotpoint, Indesit, Whirlpool and KitchenAid brands, is pleased to announce the appointment of Russell Owens as Channel Director.
Read MoreWith 2020 drawing to a close, many are speculating about when life will return to normal. But experts say COVID-19 has forever changed the world already–including life at home. To understand how the pandemic will impact life at home in the long-term, home appliance manufacturer Whirlpool Corporation has commissioned new research to understand how lives have changed in 2020.
Read MoreWhirlpool UK Appliances Limited, parent company to Hotpoint, Indesit, Whirlpool and KitchenAid, has announced the return of its Institution of Engineering and Technology (IET) FIRST® LEGO® League Challenge tournament, which will welcome back 10 teams from primary schools in Peterborough, as well as five new teams fresh for the challenge.
Read MoreWhirlpool UK Appliances Limited, parent company to Hotpoint, Indesit, Whirlpool and KitchenAid, is sponsoring the upcoming Electrical Product Safety Conference, taking place on the 4th and 5th November 2020.
Read MoreAs a pioneer of green business and products, Whirlpool UK Appliances Limited, parent company to...
Read MoreNational Organ Donation Week (7th-13th September) was supported by Whirlpool UK Appliances Limited with the gift of a top of the range Whirlpool Supreme Care washing machine for a raffle prize arranged by Kettering’s Organ and Tissue Donation Committee.
Read MorePeterborough based Whirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has extended its support to a charity that provides specialist palliative care and support to people with neurological conditions.
Read MoreTo meet the increased demand for intuitive cooking in the kitchen, Whirlpool has launched a brand new range of black glass induction hobs that boast its patented 6TH SENSE® technology, improved heat distribution and enhanced flexibility, designed to adapt to the individual users cooking needs and accommodate a variety of pan sizes.
Read MoreIn response to the Covid-19 pandemic, Peterborough based Whirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has donated appliances to a number of NHS hospitals and charities across the country.
Read MoreWhirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, together with its colleagues at Whirlpool Corporation, the leading major appliance manufacturer in the world, has shared its achievements, goals, and vision for a sustainable future.
Read MoreAs part of its ongoing commitment to supporting communities, where its colleagues work and live, Whirlpool Corporation helped over 500 organisations across the globe in 2019. In total, colleagues of Whirlpool Corporation volunteered an astonishing 400,312 hours of their time to a range of organisations that benefit over 1.1 million people worldwide.
Read MorePeterborough based Whirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has donated a number of appliances to Golden Lane Housing, a charity that provides supported housing to people with a learning disability. To further support the charity and the vital work carried out for residents in need of adapted accommodation, Whirlpool UK donated £25,000 to Golden Lane Housing.
Read MoreWhirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit,...
Read MoreWhirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has reduced its general waste by 50 per cent, the equivalent weight of 10 one-tonne Black Rhinos a month, since the company began working with waste management specialists, Axil Integrated Services.
Read MoreWhirlpool has gained the coveted Quiet Mark accreditation for two of its SupremeClean dishwashers; the freestanding model (WFC 3C24 P) and the fully-integrated model (WIO 3O33 DEL). The Quiet Mark is awarded to manufacturers who incorporate ‘quiet’ into their designs, meaning consumers can get on with life, undisturbed by the sound of their appliances.
Read MoreThe premium Whirlpool integrated fridge (ARG 18083 A++.1) has been awarded the highly sought-after ‘Recommended’ accolade and achieved a 4.5 stars rating from consumer testing experts, Trusted Reviews*.
Read MoreWhirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has appointed Lee Collett to Kitchen Channel Director.
Read MorePeterborough based Whirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has donated appliances to FoodCycle, a charity that uses surplus food to create community meals to fight food waste, food poverty and loneliness across the UK.
Read MorePeterborough based Whirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has been officially recognised by the Top Employers Institute as a Top Employer 2020 in the UK.
Read MoreWhirlpool UK Appliances Limited announces the appointment of Charmaine Warner to Brand Manager for Whirlpool.
Read MoreWe have been scouring the internet for our favourite articles of the week. This week brings tips on creating a spa-like bathroom and super cute home décor ideas! Read the full story on our blog, available here: bit.ly/3nMe3Ir Image: Urban Outfitters #BlogPost
We love these beautiful bathroom tile ideas from @idealhome including tips such as creating a statement with mosaics or opting for a chevron design for a contemporary look 😍 Check out the full article here: bit.ly/2N3GYeq Image: Simon Brown
The Hotpoint ActiveCare tumble dryer (NT M11 82XB) benefits from heat pump technology, recycling warm air until clothes are perfectly dry, maximising energy efficiency and creating perfect results! #WednesdayWisdom
For anyone not taking part in Dry January, this month also marks #Ginuary 🍸 Here at jmm PR, we love trying out new gin flavours and combining them with a variety of garnishes such as oranges, cucumber or mint! What's your favourite gin combo? Let us know in the comments below ⬇️
We have been scouring the internet for our favourite articles of the week. This week brings tips on organising your home for the New Year and DIY projects you can complete during lockdown. Read the full story on our blog, available here: bit.ly/35n0p8f Image: Neptune
A valuable way to grab positive media attention for your brand is through attainment of industry and consumer awards. At jmm we regularly achieve high-profile accolades for our clients, boosting their businesses and augmenting their position in the market.
We focus on helping you gain awards that will raise your profile and will attract the attention your business, products or services deserve. We strive to highlight your innovations, designs or cutting-edge developments by entering awards on your behalf, achieving accolades and distinctions that will elevate your brand above your competitors.
At jmm we also actively seek out opportunities for you to raise the profile of your company or brand with relevant sponsorship possibilities, which are a great way to strengthen and develop your industry position.
We are always on the ball at the jmm office, keeping a close eye on the media, looking for upcoming editorial features and seeking new opportunities to pitch your brand, product or company.
We constantly search for, and explore every opportunity through engagement with editors, journalists, bloggers and freelancers, where we can snatch every opportunity to talk about your business. We have excellent relationships with key members of the media and utilise comprehensive media databases to ensure all our press releases reach the right people at exactly the right time.
We respond to all appropriate requests from journalists, key bloggers and freelance writers with speed and professionalism, which includes everything from image requests to providing expert quotes or comment, to ensure your brand is placed at the forefront of industry discussions, and support a profitable return on your investment.
If you are looking for a more comprehensive marketing package, our combined knowledge and experience enables jmm to offer clients additional promotional services, from producing informative newsletters, to assisting you with the development of an effective marketing strategy.
We can devise and deliver creative, professional marketing services, both online and in print, producing promotional material that will both grab attention and deliver your key messages in an accessible and attractive way.
We can influence your existing clients, and reach potential customers, by undertaking targeted mail shots and compiling regional, national or industry appropriate distribution lists.
Reaching your target audience is our priority. At jmm we are constantly on the lookout for strategic opportunities to place your products in key places where your brand will receive the greatest influence and exposure.
We work hard to ensure we understand your business objectives so that we target the right audience for your company, brand or product. We look to improve your exposure by placing products with the most appropriate medium, using competitions, give-aways, prize draws or TV to maximise your exposure and help you reach the most appropriate audiences for your campaign.
Whatever the message you want to convey, we tailor our strategy to achieve the best possible coverage for your business.
We support and promote client campaigns by applying our extensive industry knowledge and imagination to individual client needs, ensuring we deliver effective results, meeting your specific objectives.
Nothing is done to a formula at jmm. We work to your brief to implement your marketing strategies in order to deliver the results you want. We devise and undertake creative, tailored PR campaigns in both print and digital media to get your brand noticed, drive consumer and trade interest, increase sales and grow your brand’s market influence. We provide brand-building campaigns, always thinking strategically and making the most of your capital investment to deliver outstanding returns. We can source appropriate brand ambassadors and celebrities, and work closely with them, to maximise their effect.
We understand the necessity of planning and preparation supported by regular reporting, which is vitally important for you to know how well your PR and marketing campaigns are performing. For every campaign, we will ensure you receive timely feedback and coverage reports, and a final project round-up, evaluating the success of each and every campaign.
It is vitally important that the words used to convey the message of your brand are the right ones. At jmm we have over 35 years’ combined experience of creating press releases and crafting editorial copy across multi-media channels.
Our gifted writers are adept at producing a high standard of concise, accurate and engaging copy that appeals to journalists. We can convey the news about your latest technology in a clear informative way: generating attractive and appropriate copy to highlight your latest product development or news; livening up your brand’s profile with striking creative material; and delivering your key messages using punchy statements, creating maximum impact on social media.
Your objectives and our enthusiasm for your brand will be injected into everything we write. We constantly look for fresh opportunities to write about your company and brand. Using innovative ways to create newsworthy content for the press, we will maximise the media coverage and raise the profile of your company and brand in the industry.
At jmm we use our extensive knowledge and creative skills to assist with the organisation of unforgettable, bespoke events for your product launch, press engagement or business news and developments.
Using our considerable planning experience, we will manage your event to our exacting standards, and will ensure it is an impressive occasion that is sure to get you noticed, and get the media’s keyboards tapping and smartphones buzzing in praise of your business. We also support clients at industry and consumer exhibitions and events, as well as attending new events to alert and recommend potential opportunities to clients.
jmm has a comprehensive database of contacts from photographers, videographers, chefs, catering specialists etc., to support your marketing strategy and ensure your event meets the objectives set.
The social media sphere is a varied market and is now an essential part of media relations too, but how do you know which platform would benefit your business most?
At jmm we create effective and results driven social media campaigns tailored to your business’ needs. We intertwine social media with our PR strategy to ensure lasting brand awareness by finding the right audience for your company and engaging with them – building your brand, managing your reputation and spreading positive messages.
Successful social media campaigns can be a very cost-effective solution to communicating your messages to current and prospective customers and we tailor our strategy to achieve the most profitable results for our clients. Whether you need us to take ownership of your social media profiles, extra help with engaging and targeted content, or are just looking for some training, jmm can offer you the help you need.