Gorenje appearing at Slovenian fashion and product design showcase

Gorenje, the Slovenian manufacturer famed for its creative and highly effective appliances, is appearing at Between Sense and Sanity, a Slovenian fashion and product design exhibition.

Taking place at 12 Star Gallery, Europe House, in London from Tuesday 5th February 2013, Between Sense and Sanity is part of the British Council and Fashion Council’s International Fashion Showcase 2013, introducing the work of new design talent under the name Young@Squat alongside products by renowned Slovenian brands Gorenje, and Steklarna Hrastnik, a company with a long glass-making tradition.

This exhibition is curated by Nataša Peršuh and Zoran Garevski from Slovenian gallery Squat, and is a bold and daring fusion of both craft and modern techniques showing expertise in fashion textile design combined with a fearless future-vision.

Gorenje is extremely proud of its Slovenian roots, and alongside appearing at the showcase it has also become a partner of The British Slovene Society. The brand is supporting the Society’s Annual Dinner, being held at Hotel Russell in London on Saturday 9th February 2013, by sponsoring the charity raffle which will raise money for the charity Barka, which aims to provide severely excluded Eastern European migrants with the opportunity for reconnection and social reintegration.

Lauren Abbott, Marketing Manager for Gorenje, says: “Our Slovenian heritage is incredibly important to Gorenje and something we are very proud of, and we are always looking for ways to support activities that aim to enhance Slovenia’s reputation with the rest of the world. This exhibition is the perfect opportunity to show off the design skills Slovenia has to offer, and hopefully bring Gorenje products to a whole new audience.”

The Between Sense and Sanity showcase is appearing at 12 Star Gallery, Europe House, 32 Smith Square, London from 5th February 2013 to 19th February 2013. Opening hours are 10.00am to 6.00pm.


31st January 2013

Image caption: The Gorenje RB60299OGR Retro, which is appearing at the Between Sense and Sanity exhibition

Editors’ Notes:
About Gorenje
Established over 60 years ago, Gorenje is one of Europe’s leading home appliance manufacturers, combining state-of-the-art technology with superior design and great value. Four million Gorenje appliances are sold every year in over 70 countries. Headquartered in Slovenia, the Gorenje Group employs approximately 10,800 people around the world. With its innovative, technologically perfected, environmentally friendly and stylish products, Gorenje is aiming to become the creator of the most innovative design-led home appliances in the world.

For further information and images please contact:
Sarah at JM Marketing
Tel: 01536 414555
Email: Sarah@jmmarketingservices.co.uk



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