InSinkErator® Showcases The Most Colourful Range In The Market At The Ideal Home Show

The long-awaited Ideal Home Show opened up its doors to the public on Friday the 20th March, and InSinkErator® made their mark on stand H539 with the most colourful line-up of steaming hot water taps available on the market, alongside the globally renowned range of food waste disposers.

The innovative and unique range of InSinkErator® 3N1 steaming hot water taps made an anticipated public appearance on the stand. Dispensing water at a full range of temperatures up to 98°C, the InSinkErator® 3N1 steaming hot water tap is available in a choice of sleek metal finishes or striking colourful designs – Natural Stone, Orange and Pearl White. Each with the same refined Italian design and genuine lifestyle benefits, the colourful display wall and working demonstrations of the 3N1 steaming hot water tap aimed to increase brand awareness amongst those looking to renovate or simply enhance their kitchen with a unique, eye-catching and impressively convenient focal point.

Also displayed and demonstrated on the stand was the world’s leading range of food waste disposers. As the inventor and clear global market leader, InSinkErator® food waste disposers cater to households of all sizes and budgets; providing an instant and convenient solution to the traditional, messy organic waste bin. Comprising of a variety of models suited to first time buyers, home entertainers and growing families alike, each InSinkErator® food waste disposer uses innovative and top quality grinding elements to simply grind food waste into tiny particles and flush it down the drain, where it can be transported to a waste water treatment centre and converted into biogas or fertiliser.

In featuring a full line-up display of the InSinkErator® range, the Ideal Home Show stand will increase footfall for retailers nationwide as well as educate consumers on the eco benefits of both steaming hot water taps and food waste disposers.

Linda Phoutthasak, Marketing Manager Europe for InSinkErator®, says: “In featuring a full line-up display of the InSinkErator® range, we hope to increase footfall for retailers nationwide by creating brand awareness, while educating consumers on the eco and lifestyle benefits of both steaming hot water taps and food waste disposers. As our biggest and most comprehensive exhibition yet, it is a very exciting step forward for InSinkErator® and our place within the market.”

Ends

Image caption:

  1. Ashley Munden, Managing Director, Europe and Russia, for InSinkErator®, with 3N1 steaming hot water tap display at the Ideal Home Show 2015
  2. Linda Phoutthasak, Marketing Manager, Europe and Russia, for InSinkErator®, at the Ideal Home Show 2015
  3. The InSinkErator® stand, H539, at the Ideal Home Show 2015 in Olympia, London

Notes for Editors:

About InSinkErator®:

InSinkErator® UK, a business unit of Emerson, is the UK and world’s largest manufacturer of food waste disposers and the clear global market leader. Food waste disposers divert around 20 per cent of household waste away from landfill and have been shown to have a smaller carbon footprint than kerbside collection. In 2007 InSinkErator® launched a brand new product, the Steaming Hot Water Tap, which delivers 98 degree centigrade, filtered, hot water on demand.

For further press information and images please contact:

JM Marketing

Tel: 01536 414555

Email: alex@jmmarketingservices.co.uk

1st April 2015

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