InSinkErator®, the inventor and global market leader of food waste disposers, and a leading player in steaming hot water taps, has appointed Linda Phoutthasak to Marketing Manager, Europe.
Linda joins the company from Beko, where she was the very first member of the marketing team. With extensive and valuable marketing experience, and a Masters in International Business, Linda is the perfect fit for InSinkErator® UK.
“This is an incredible opportunity and a very exciting time for me to develop my skills to a new level. We are already looking to grow the department in the autumn to support the marketing plans we have in place,” comments Linda.
Reporting to Ashley Munden Managing Director, Europe, Ashley says: “Linda brings a unique blend of relevant marketing experience with a firm educational foundation, which will be instrumental in spearheading our continuing aim to be the preferred kitchen sink appliance brand in Europe.
“Linda has a challenging brief with the development and implementation of our marketing strategy throughout Europe; however her understanding of business delivers insight into the areas we need to address. Linda’s experience and enthusiasm, and our many new initiatives will add a new perceptive to the brand, for the benefit of everyone.”
Image caption: Linda Phoutthasak, InSinkErator Marketing Manager, Europe
InSinkErator® UK, a business unit of Emerson, is the UK and world’s largest manufacturer of food waste disposers and the clear global market leader. Food waste disposers divert around 20 per cent of household waste away from landfill and have been shown to have a smaller carbon footprint than kerbside collection. In 2007 InSinkErator® launched a brand new product, the Steaming Hot Water Tap, which delivers 98 degree centigrade, filtered, hot water on demand.
For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
3rd July 2014