InSinkErator Launches Brand New Top-Of-The-Range Food Waste Disposer

InSinkErator®, the global leader, inventor and manufacturer of food waste disposers, introduces a brand new premium food waste disposer, the Evolution 250, as part of their exclusive Showroom Collection.

The new InSinkErator® Evolution 250 food waste disposer features a deluxe polished chrome stopper cover and new style trim shell, as well as being supported with an unrivalled eight year parts and labour guarantee. An innovative three-stage, bladeless system of grind rings dispatches food waste in seconds, before it is simply rinsed away safely down the sink. The versatile Evolution 250 food waste disposer is perfect for today’s new kitchen designs, as well as easily retrofitting into an existing sink. The food waste disposer comes with detailed installation instructions, a sink mounting assembly kit and the connection to the kitchen waste pipe. Installation videos are also available on the InSinkErator® website.

With an increasing amount of food waste generated in the home, and the difficulty for many to dispose of it, an InSinkErator® food waste disposer is a discreet asset to any home. According to WRAP seven million tonnes of food and drink are wasted every year in the UK1, amounting to approximately 20 per cent of all household waste, resulting in a huge strain on landfill sites.

With the growing inconvenience of recycling, and the difficulty for many households to compost, an easy and economical alternative to managing the problem of increasing landfill waste is needed. InSinkErator® is an active campaigner in encouraging the disposal of food waste sustainably, and advises composting wherever possible. However, where this option is not possible, then an InSinkErator® food waste disposer is the ideal alternative.

Kevin Carr, UK Sales Manager, InSinkErator®, says: “Our food waste disposers offer safe, practical and convenient benefits for the modern home, significantly reducing the amount of food waste and unpleasant smells, while increasing hygiene in the kitchen. The new InSinkErator® Evolution 250 is significantly quieter than standard models and also comes with an unrivalled eight year parts and labour guarantee for consumers’ peace of mind.”

The Showroom Collection is a selection of top-of-the-range products, which include exclusive features, finishes and additional consumer benefits. The new collection consists of the 3N1 steaming hot water tap, finished in an elite Satin Black; the 3N1, J Shape, steaming hot water tap; and the brand new Evolution 250 food waste disposer.

Key features and benefits of the InSinkErator® Evolution 250 food waste disposer:

  • Premium Evolution 3-stage grind technology allows grinding of all food waste without the use of blades
  • Eight year parts and labour guarantee for peace of mind
  • Up to 60 per cent quieter than standard models with Evolution Ultra-quiet technology
  • High-torque Dura-Drive™ induction motor to tackle the most difficult-to-grind foods
  • Auto-reverse action for extended product life and trouble free operation
  • Stainless steel strainer basket and plug
  • Built-in air switch in black, chrome and brushed steel accessory for added convenience and style
  • Deluxe stainless steel sink stopper with polished chrome cover
  • New style trim shell
  • Overload protection
  • Quick Lock® mounting assembly for faster, easier installation
  • Dimensions: H 344 x W 234 x D 234 mm

For more information on food waste disposers from InSinkErator®, please call 01923 375 349 or visit the website at www.insinkerator.co.uk

Ends

Notes for Editors:

1 WRAP (Waste and Resources Action Programme

Image caption:

  1. The new InSinkErator® Evolution 250 food waste disposer features a deluxe polished chrome stopper cover and new style trim shell.

About InSinkErator®:

InSinkErator® UK, a business unit of Emerson, is the UK and world’s largest manufacturer of food waste disposers and the clear global market leader. Food waste disposers divert around 20 per cent of household waste away from landfill and have been shown to have a smaller carbon footprint than kerbside collection. In 2007 InSinkErator® launched a brand new product, the Steaming Hot Water Tap, which delivers 98 degree centigrade, filtered, hot water on demand.

For further press information and images please contact:
jmm PR

Tel: 01536 414555

Email: hannah@jmmpr.co.uk

6th October 2016

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