InSinkErator Supports kbbreview Awards as a Category Sponsor and Sustainability Partner

InSinkErator® is sponsoring the Kitchen Showroom of the Year category at the kbbreview Retail & Design Awards 2023, for the eleventh consecutive year. In addition, InSinkErator® is a sustainability partner for the event, providing funding for consumer-facing education campaigns as well as supporting the event’s carbon neutral status.

Now in its 27th year, the kbbreview Retail & Design Awards celebrate the hard-working retailers and designers in the kitchen and bathroom industry. The winners of the 15 award categories, including Kitchen Showroom of the Year, Kitchen Retailer of the Year and Rising Star of the Year, will be announced by comedian Joel Dommet at a black-tie awards’ ceremony, to be held at DEPOT, in Cardiff on 20th April 2023.

Designed to recognise and reward the top kitchen retailer in the UK, taking into consideration showroom layout and design, the Kitchen Showroom of the Year category, sponsored by InSinkErator®, is a highly sought-after accolade. Four finalists have been shortlisted for the award, which are: KC Design House, Kitchens Etc, Kitchens by J S Geddes and Sola Kitchens.

As a sustainability partner for the 2023 kbbreview Retail & Design Awards, InSinkErator’s contribution is to support the event in achieving carbon neutrality, including attendees’ travel to and from the event, with the carbon footprint being offset through donations made to a Cardiff-based tree-planting project. What’s more, consumers will be made aware of sustainable solutions for their homes and will also be provided with tips to reduce their energy and water consumption through education-based content placed in Kitchens, Bedrooms and Bathrooms magazine and online with These Three Rooms.

Anne Kaarlela, Marketing Communications and Customer Service Manager, Europe, InSinkErator®, says: “We’re delighted to be part of the kbbreview Retail & Design Awards in 2023, continuing our support for the industry and honouring kitchen retailers that are integral to our success at InSinkErator®. We wish the best of luck to all of the finalists on the night and are looking forward to celebrating with friends and colleagues at the event in Cardiff.

“Educating consumers on the sustainable options available to them for their homes is vital for the future of our planet. Our support for the awards through being a sustainability partner can ensure the event itself is carbon neutral and that much-needed advice on how to be more sustainable at home is shared with more consumers.”

For more information on InSinkErator® products, please contact your account manager or visit the website at


Image captions:
1. InSinkErator® is sponsoring the Kitchen Showroom of the Year category at the kbbreview Retail & Design Awards 2023
2. InSinkErator® is also a sustainability partner for the kbbreview Retail & Design Awards 2023

About InSinkErator®:
InSinkErator®, part of Whirlpool Corporation, is the world’s largest manufacturer of food waste disposers and the clear global market leader. InSinkErator® invented the food waste disposer over 90 years ago, offering consumers a hygienic solution to manage food waste in their homes and as an alternative to composting where not possible. Today InSinkErator® has a range of models, designed to suit different family sizes and home cooking needs. InSinkErator also manufactures specialist kitchen taps that are designed to streamline the kitchen, by removing the need for a kettle. InSinkErator® specialist kitchen taps are available as a combined fixture or stand-alone additional tap, in a number of shapes and on-trend finishes. The latest innovation from InSinkErator® is the 4N1 Touch tap that offers instant filtered steaming hot water, instant filtered cold water and regular hot and cold water from one combined fixture.

For further press information and images please contact:
Hannah at jmm PR

Tel: 01536 414555


18th April 2023

About jmm PR:
jmm PR is an award-winning kitchens and bathrooms PR agency that offers a range of bespoke and innovative marketing services that can make a real difference to your business.

With decades of experience and proven success in raising the profiles and awareness of brands and businesses, jmm PR has extensive public relations and commercial knowledge, which can effectively contribute to the growth of your business. In addition, services include writing press releases, proof reading and copywriting, plus campaign and event support, social media and influencer planning and marketing.

jmm PR offers solutions for businesses of all sizes, including PR packages designed to support SMEs in addition to annual press office management to complement marketing plans of larger organisations.

For more information, please visit the website or contact the team on 01536 414555 or



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