Premium appliance brand, Kaiser Appliances UK hosted an event on Wednesday 26th April to officially open its flagship showroom in the heart of Chelsea, London.
The new showroom, which is located on the famous King’s Road, boasts an extensive range of appliances from the brand’s distinctive product ranges. It will provide a place for consumers to see, feel, touch and experience the highly innovative, robust and expertly designed products from Kaiser’s portfolio.
To celebrate the opening of the new showroom, the Kaiser team held a press reception, which included a ribbon cutting ceremony to officially open the showroom. Guests listened to the company’s UK Managing Director, Nikita Loginov, who provided information on the history of Kaiser, the company’s background and the many benefits that its new showroom will offer consumers.
Guests were treated to an insight of the Grand Chef built-in electric oven (EH 6306 R), using its air fryer technology. An air fryer is the latest must-have technology, and has caught consumers’ imagination by storm. It is ideal for everyday cooking and is versatile, fast and easy-to-use, producing succulent food with the advantage of being a healthy cooking option as there is no need to add any oil or fat, and Kaiser has a handy one inside the oven. Attendees were invited to taste some crispy chicken wings, and vegetarian alternatives, which were cooked with the innovative oven’s air fryer function, while also being served canapés and refreshments as guests explored the vast collection of appliances on display within the modern and spacious new showroom.
Kaiser was established in Germany in 1995 by engineer Andrei Friedmann and, following huge success in over 15 different countries across Europe and Africa, the brand was introduced to the UK in 2022. The company manufactures a diverse selection of major domestic appliances to suit an array of consumer needs, styles and cooking preferences, from statement island hoods and range cookers to built-in ovens complete with air fryer technology. Kaiser appliances benefit from innovative technologies and robust German engineering to ensure exceptional functionality and longevity. The company’s portfolio boasts six unique and distinctive product ranges that are designed to make a statement in the home: Empire, Art Deco, Belle Epoque, La Perle, Avantgarde Pro and Grand Chef.
The rustic, classical and elegant design of the Empire range features a variety of products including French door fridge freezers, cooker hoods, dishwashers and hobs. The Art Deco range perfectly captures a neoclassical style, complementing the most luxurious homes and consumers with a distinct taste for retro styling. The collection includes built-in ovens and microwaves, induction hobs, cooker hoods and wine coolers, many of which feature stunning details such as leather handles and brass coated controls. Additionally, the Belle Epoque range offers a classical design with a vibrant selection of colours ranging from black and cream, to more alluring colours such as blue and red.
By contrast, the La Perle range is ultra-modern and designed for the discerning gourmet chef who desires elegant appliances with innovative functionality. The Kaiser portfolio also consists of the contemporary Avantgarde Pro and Grand Chef ranges, striking the perfect balance between quality and style, designed for the professional home chef whose priorities are durability and functionality.
Nikita Loginov, Managing Director, Kaiser Appliances UK, says: “We are delighted to officially open the doors to our brand new showroom in Chelsea, and on behalf of the Kaiser team, I would like to say a huge thank you to everyone who joined us to celebrate the occasion. It was a hugely successful event and we look forward to welcoming both consumers and retailers to our showroom, where they can explore and experience our products.
“At Kaiser, we are proud to offer a wide range of award-winning appliances that combine innovation, exceptional engineering and design to strike the perfect balance between style, excellent functionality and high performance. The quality and design of our products, and our highly competitive pricing, alongside the outstanding customer care and servicing that we offer, sets us apart from other brands in the market. Now that our showroom has opened, we have many more exciting plans for the UK, including a brand new range that will be launching later in 2023.”
For more information on appliances available from Kaiser, please contact the sales team: sales@kaiser.co.uk
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Image captions:
- Nikita Loginov, Managing Director, Kaiser Appliances UK
- Kaiser celebrated the opening of its flagship London showroom with an event on Wednesday 26th April 2023
- The Kaiser Appliances UK team: Mike French, Alina Loginova, Nikita Loginov, Karolina Saliamore (left to right)
About Kaiser:
Kaiser was established in Germany in 1995 by engineer Andrei Friedmann and, following huge successes in Europe and Africa, was introduced to the UK in 2022. Boasting robust German engineering, innovative technologies and distinct styles, appliances manufactured by Kaiser are designed to stand out from the crowd while enhancing the user’s home life. Offering cooking, cooling and dishwashing appliances, Kaiser appliances are available in a variety of unique ranges including its Art Deco and Avantgarde Pro collections.
For further press information and images please contact:
Steph at jmm PR
Tel: 01536 414555
Email: steph@jmmpr.co.uk
27th April 2023
About jmm PR:
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