Kitchenaid Cookery School 2 - lo

KitchenAid Launches New Cookery School

Cookery classes will now be held at the KitchenAid London Experience Store. Consumers can join Chef Lisa Marley to experience KitchenAid’s premium appliances and learn a variety of cooking techniques, to create delicious dishes that can be made at home, time and time again.

A variety of cookery classes are scheduled over the coming months, from a plant-based recipes class, to a chocolate making workshop. Coming soon is a pasta and pizza masterclass, which will be held on 15th May 2019. Attendees will develop their cooking skills, using KitchenAid appliances, discovering how to make pasta and pizza dough from scratch.

Most classes give consumers a chance to get hands-on with the KitchenAid Twelix Artisan Oven (KOASP 60602), which offers a multitude of features, promising excellent cooking results, including 11 professional functions for bakery and pastry items.

Furthermore, some classes give consumers the chance to cook using the sous-vide method with the KitchenAid Chef Touch. Sous-vide is a delicate, high-quality, low-temperature cooking method, which many consumers may not have experienced before. Experiencing the benefits of sous-vide first-hand will give attendees the perfect insight into professional home cooking, and how they can emulate top chefs in their own homes.

Lee Collett, Channel Controller, KitchenAid, says: “The KitchenAid Cookery School gives consumers a unique opportunity to get to know KitchenAid appliances. The KitchenAid consumer is passionate about cooking and our new cookery classes allow attendees to learn the best techniques from a professional chef, to take their expertise and creativity in the kitchen to the next level.”

For more information on the KitchenAid Cookery School and to learn about any specific classes, please visit the website at: www.kitchenaidlondon.co.uk

For more information on any KitchenAid major domestic appliances, please contact your account manager or visit the website at www.kitchenaid.co.uk

Ends

Image captions:

  1. The KitchenAid Cookery School held at the KitchenAid London Experience Store

About KitchenAid:

Since the introduction of its legendary stand mixer in 1919 and its first dishwasher in 1949, KitchenAid has built on the legacy of these icons to create a complete product line – from utensils to appliances large and small that offer professional performance and are designed for the passionate maker. The KitchenAid brand celebrated its 90th anniversary in 2009 and forms part of the Whirlpool Corporation.

About Whirlpool UK Appliances Limited:

Whirlpool UK Appliances Limited is managed by Whirlpool EMEA, part of Whirlpool Corporation, the global leader in manufacturing and marketing of home appliances. In 2016, Whirlpool Corporation generated annual revenue of $21 billion in annual sales, employs over 93,000 people with 70 centres of manufacturing and technology research worldwide. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht, Scholtès, Hotpoint, Indesit, and other big-name brands in over 170 countries. Whirlpool Corp.’s European Operations Centres are located in Pero (MI), Italy.

Whirlpool UK Appliances Limited fully supports the AMDEA safety initiative, Register My Appliance, and is committed to encouraging householders to register their appliances: www.registermyappliance.org.uk

About Whirlpool Corporation:

Whirlpool Corporation (NYSE: WHR) is the leading major appliance manufacturer in the world, with approximately $21 billion in annual sales, 92,000 employees and 65 manufacturing and technology research centres in 2018. The company markets Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, Jenn-Air, Indesit, Hotpoint and other major brand names in nearly every country throughout the world.

In Europe, Middle East and Africa (EMEA) it has approximately 21,000 employees, a sales presence in more than 30 countries and manufacturing sites in seven countries. Whirlpool EMEA is an operating segment of Whirlpool Corporation. Whirlpool Corp.’s EMEA Headquarters are located in Pero (MI), Italy. Additional information about the company can be found at WhirlpoolCorp.com or find us on LinkedIn and Twitter.

For further press information and images, please contact:

Tessa at jmm PR

Tel: 01536 414555

Email: tessa@jmmpr.co.uk

16th April 2019

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