InSinkErator® is encouraging the use of re-fillable drinks bottles and offering solutions to reduce water waste in the home on World Water Day, which takes place on Thursday 22nd March 2018.
The theme of this year’s World Water Day is ‘Nature for Water’, which explores nature-based solutions to the water challenges we encounter in the 21st century, including helping to protect the natural environment and reduce pollution.
In the UK, the average UK household uses 480 plastic bottles per year, but only recycles 270 of them1. The non-recycled bottles, therefore, end up in landfill or in the ocean, causing damage to the environment. InSinkErator® is committed to providing lifestyle enhancing solutions to their customers that also encourage the efficient use of water in the home and therefore developed the 4N1 Touch collection of taps.
At the touch of a button, the 4N1 Touch tap provides instant, filtered, cold water, therefore, consumers with a 4N1 Touch Tap can benefit by having instant filtered water readily available in their own home, reducing the need to purchase bottled water; especially when a variety of re-fillable drinks bottles are widely available.
Furthermore, the InSinkErator® 4N1 Touch taps also safely dispenses filtered, steaming hot water, reducing the need for consumers to own a kettle. According to the Energy Saving Trust, 40 per cent of households boil the kettle at least four times a day, with 75 per cent admitting to boiling more water than they need1; accounting for a significant amount of water and energy wasted every year. Homeowners can save water, and time, with a 4N1 Touch tap from InSinkErator®.
Anne Kaarlela, Marketing Communications Manager, Europe and Russia InSinkErator®, says: “With many households habitually over-filling their kettles and the increased consumption of bottled water in the UK, initiatives such as World Water Day are so important to increase the awareness of how these habits affect the world we live in. At InSinkErator®, we will continue to promote water saving in the home and offer affordable solutions to consumers.”
For more information about the 4N1 Touch taps from InSinkErator®, please call 01923 375 349 or visit the website at www.insinkerator.co.uk
Notes for editors:
- The brand new InSinkErator® 4N1 Touch J Shape tap finished in Polished Chrome
InSinkErator® UK, a business unit of Emerson, is the UK and world’s largest manufacturer of food waste disposers and the clear global market leader. Food waste disposers divert around 20 per cent of household waste away from landfill and have been shown to have a smaller carbon footprint than kerbside collection. In 2007 InSinkErator® launched a brand new product, the Steaming Hot Water Tap, which delivers filtered, steaming hot water on demand. The InSinkErator® range of steaming hot water taps has achieved approval from WRAS (Water Regulations Advisory Scheme).
For further press information and images please contact:
Hannah at jmm PR
Tel: 01536 414555
22nd March 2018