Steel launches built-in range of colourful ovens and hobs

Steel, renowned throughout Europe for its quality and beautifully designed professional kitchen appliances, is increasing its product range with the launch of a built-in ovens and hobs collection, available in a wide assortment of colours.

Steel’s new built-in ovens are available in a choice of:
• A single 70 litre capacity oven – 60 cm wide
• A single 91 litre capacity oven – 90 cm wide
• And a double oven with a 70 litre main oven and a 34 litre top oven

The new ovens offer a variety of features including Steel’s most recent innovation, steam. The Genesi GFFE6-S combi-steam built-in double oven has a steam function in the main oven. Additionally the ovens boast a range of cooking functions including conventional, fan, top or bottom heat only, rotisserie, meat probe, defrost and grill, to name a few.

The new built-in ovens are available in ten colours. The Genesi collection has bright and bold contemporary colours, while the Ascot range offers a choice of deep and natural colours.

Steel also brings to the market for the first time a range of new hobs. These are designed to complement the ovens, and are available in either 90 or 120 cm versions. They offer a range of cooking choices to mix and match including gas, induction, frytop, barbeque and a deep fryer.

Mark Scott, General Manager UK for Steel says: “This new collection of built-in ovens and hobs is a new direction for Steel, and one that we hope will prove to be very popular with today’s consumer. We feel that a little dash of added colour we will be bringing to the built-in market will spice up the kitchen and add that much sought-after wow factor too!”

Key features and benefits of the new Genesi GFFE6-S combi-steam built-in double oven:
 ‘A’ energy rated electric built-in double oven featuring a 70 litre main oven capacity and a 34 litre capacity upper oven
 Multi-function main oven has a new innovative steam function with a water tank for flexible installation options
 The ovens have up to a total of 11 functions including top or bottom heat only, conventional, steam, steam with fan, fan, grill, grill with fan, defrost, rotisserie, meat probe and pizza stone
 Main oven has a fast pre-heat reducing the time to come to temperature
 Upper conventional oven with grill
 Two internal finishes are available, stainless steel or black enamel
 Available in a wide range of colours including yellow, lime green, dark green, red and black
 Designed to complement Steel’s new built-in range of hobs
 Dimensions: H 90 x W 60 x D 60 cm

The approximate starting price on the high street of the Genesi GFFE6-S combi-steam built-in double oven is £1,549

For further information about Steel’s Genesi GFFE6-S combi-steam built-in double oven and stockists, contact Steel Cuisine on 01926 338116, visit the website at or email Mark Scott on


Image caption: The new Steel Genesi GFFE6-S combi-steam built-in double oven finished in yellow.

7th March 2012

Submitted by Sara Bazeley
JM Marketing Services
T: 01536 414555



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