Sue Ryder 'Treecycling' campaign - Whirlpool UK

Whirlpool UK Colleagues Join ‘Treecycling’ Campaign to Raise Money for Sue Ryder

Colleagues from Peterborough based Whirlpool UK Appliances Limited, the home of Hotpoint, Indesit, Whirlpool and KitchenAid brands, took part in Sue Ryder’s ‘Treecycling’ scheme throughout January 2022, to raise vital funds for the charity.

The campaign saw a group of volunteers, including eight colleagues from Whirlpool UK, collect real Christmas trees from homes across Peterborough, in exchange for a donation. Once collected, the trees were recycled and used for mulch. In total, more than 500 trees from across the city were collected and over £7,000 was raised, the proceeds of which were donated to the Sue Ryder Thorpe Hall Hospice.

Sue Ryder’s committed team of doctors, nurses and carers provide expert palliative care and support for people living with neurological conditions. The charity further supports the family members of patients, as well as those experiencing bereavement after the loss of a loved one. The Sue Ryder Thorpe Hall Hospice in Peterborough is the only specialist palliative care inpatient unit in the city, and also offers a ‘Hospice at Home’ service, which provides patients living in communities in and around Peterborough with the opportunity to receive care in their own home.

Whirlpool UK has supported the Sue Ryder Thorpe Hall Hospice for a number of years. In addition to donating appliances, the company regularly takes part in fundraising activities to raise money for the charity.

Ian Moverley, Public Affairs Director, Whirlpool UK Appliances Limited says: “We are extremely proud to continue supporting Sue Ryder. My colleagues and I thoroughly enjoyed taking part in the ‘Treecycling’ scheme to raise funds for the charity, particularly as it’s such as worthy cause for so many people living in Peterborough. It is important to us at Whirlpool UK to support the communities where our colleagues work and live, in addition to helping improve the lives of others, especially those in need, by volunteering our time and donating resources.”

Joely Garner, Community Fundraising Manager, Sue Ryder Thorpe Hall Hospice added: “The biggest thank you to everyone involved for their incredible support over the last few days with our Treecycling campaign. It is truly thanks to amazing people in our community that we can run this brilliant fundraising initiative for our hospice care at Sue Ryder Thorpe Hall.”

To find out more or to make a donation to support Sue Ryder, please visit:




Image caption:

  1. A group of eight volunteers from Whirlpool UK took part in Sue Ryder’s ‘Treecycling’ campaign, to raise vital funds for the charity


About Whirlpool UK Appliances Limited:

Whirlpool UK Appliances Limited is managed by Whirlpool EMEA, part of Whirlpool Corporation.

Whirlpool UK Appliances Limited fully supports the AMDEA safety initiative, Register My Appliance, and is committed to encouraging householders to register their appliances:

About Whirlpool Corporation:

Whirlpool Corporation (NYSE: WHR) is committed to being the best global kitchen and laundry company, in constant pursuit of improving life at home. In an increasingly digital world, the company is driving purposeful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit and Yummly. In 2020, the company reported approximately $19 billion in annual sales, 78,000 employees and 57 manufacturing and technology research centers. Additional information about the company can be found at

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Tel: 01536 414555


18th January 2022


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