Why InSinkErator waste disposers are such a clean addition to you kitchen

It took us a while as consumers to fully recognise the importance of hygiene in the kitchen. The preparation of good food is a romantic and sexy concept and we didn’t always care to acknowledge the dirty side of it. One little tea towel can harbour countless germs, which has been an important selling tool for manufacturers in the promotion of dishwashers; while the careless disposal of food waste itself can have unpleasant consequences for the home and the environment.

InSinkErator® is the global leader and inventor of food waste disposers, which are among the most effective products in the modern kitchen but so often overlooked. The ability of these superb products to sort and dispose of our food waste carefully is quite superb.

The Association of Manufacturers of Domestic Electrical Appliances (AMDEA) says: “Food waste disposers offer countless benefits to households and local authorities. They separate food waste effortlessly in-home, reduce the need for kerbside collections, reduce cross contamination of waste streams, cut waste to landfill and prove a rich source of fertiliser and renewable energy.”

Ashley Munden, InSinkErator’s Managing Director, Europe is justifiably proud of the company’s strong and versatile range of food waste disposers and accessories: “These are top notch products at very reasonable prices for our customers, whose practical and economic benefits are numerous and far-reaching. As well as making the kitchen a safer and cleaner place, food waste disposers are of invaluable help to the environment.”

Key features and benefits of the InSinkErator 200 Disposer:
• Top of the range model featuring three-stage grind technology and quiet operation
• Premium technology allows grinding of all food waste
• Up to 60% quieter than standard models
• Power booster circuit with microprocessor increased torque to tackle the most difficult-to-grind foods
• Durable and robust stainless steel grind chamber (1180ml) and stainless steel superior grinding elements to handle all waste
• Stainless steel stainer basket and plug
• Built-in air switch (in polished chrome or brushed steel) accessory for easy installation and added convenience
• Auto-reverse action for extended product life and trouble free operation
• Six-year parts and labour guarantee

For more information about InSinkErator® products or your nearest stockist call 01923 297 880 or visit the company’s website at www.insinkerator.co.uk


Image caption: In SinkErator’s top-of-the-range Evolution 200 food waste disposer offers premium, three-stage grind technology, quietness of operation and the ability to grind all food waste for the finest grind.

2nd April 2013

About InSinkErator®:
InSinkErator® UK, a business unit of Emerson, is the UK and world’s largest manufacturer of food waste disposers and the clear global market leader. Food waste disposers divert around 20 per cent of household waste away from landfill and have been shown to have a smaller carbon footprint than kerbside collection. In 2007 InSinkErator® launched a brand new product, the Steaming Hot Water Tap, which delivers 98 degree centigrade, filtered, hot water on demand. National retailers of InSinkErator® products include John Lewis, Magnet, B&Q and Plumb Centre. Products are also widely available from most independent kitchen retailers across the UK.

For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk



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