Worldwide, one in three people live without access to safe drinking water* and by 2050, in certain places across the world, water could be scarce for at least one month per calendar year**. InSinkErator® champions the World Water Day initiative and encourages everyone to make habitual changes to reduce waste water for the sake of the planet.
The annual World Water Day (22nd March) advocates for the sustainable management of fresh water resources and looks to tackle the global water crisis, encouraging consumers, businesses, local authorities, community groups, schools and universities to get involved. The 2020 theme is ‘water and climate change’, which aims to raise awareness of the actions and solutions that can address water-based, climate change issues***.
InSinkErator® aims to educate consumers on the benefits of owning a specialist kitchen tap, not just in terms of being a convenient kitchen appliance but also for the water saving benefits. Available as a combined fixture or a stand-alone additional tap, InSinkErator® offers a wide variety of opportunities to consumers looking to make a positive lifestyle change. Households waste a significant amount of water every day waiting for hot water to reach taps from an often distant source. An InSinkErator® specialist kitchen tap only ever delivers just the right amount of water necessary, and makes for a positive and sustainable lifestyle change to any household.
A range of InSinkErator® specialist kitchen taps, including the full range of 3N1 steaming hot water taps, also boast a WRAS approval. A product that has been approved by WRAS confirms that it complies with the Water Supply (Water Fittings) Regulations and the Scottish Byelaws. The regulations ensure that the water fitting will not cause waste, misuse, undue consumption or contaminate the water supply, and must be ‘of an appropriate quality and standard’****.
Anne Kaarlela, Marketing Communications Manager, Europe and Russia InSinkErator®, says: “At InSinkErator®, we are committed to using water more efficiently, and will be educating consumers with a series of social media hints and tips to reduce water waste in the home in the lead up to the World Water Day.
“We will continue to design safe and stylish appliances for modern living and busy lifestyles that offer resource savings and benefits to the wider environment. We will continually strive towards making the world a better place for forthcoming generations.”
For more information on InSinkErator® products, please consult your Account Manager or visit the website at https://insinkerator.emerson.com/en-gb
Ends
Notes for editors:
* WHO/UNICEF (2019): Joint Monitoring Programme 2019 update report: Progress on household drinking water, sanitation and hygiene: https://www.who.int/water_sanitation_health/publications/jmp-report-2019/en/
** UNESCO (2018), UN World Water Development Report 2018: Nature-based Solutions for Water: https://www.unwater.org/publications/world-water-development-report-2018/
*** https://www.worldwaterday.org/
**** https://wras.co.uk/
Image captions:
- Reduce water waste in the home with a specialist kitchen tap from InSinkErator®
- The complete range of InSinkErator®3N1 steaming hot water taps has gained approval from the Water Regulations Advisory Scheme (WRAS)
About InSinkErator®:
InSinkErator® UK, a business unit of Emerson, is the UK and world’s largest manufacturer of food waste disposers and the clear global market leader. Food waste disposers divert around 20 per cent of household waste away from landfill and have been shown to have a smaller carbon footprint than kerbside collection. In 2007 InSinkErator® launched a brand new product, the Steaming Hot Water Tap, which delivers filtered, steaming hot water on demand. The InSinkErator® range of steaming hot water taps has achieved approval from WRAS (Water Regulations Advisory Scheme).
For further press information and images please contact:
Hannah at jmm PR
Tel: 01536 414555
Email: hannah@jmmpr.co.uk
17th March 2020