Encouraging hotel specifiers to push boundaries and realise their most ambitious shower designs, Majestic London illustrated the versatility of its frameless portfolio and highlighted the endless possibilities for glass design at Hotel Interiors Experience (HIX LDN) 2024. The Majestic London stand was a captivating highlight within the all-new Gallery Hall, where visitors could experience unparalleled luxury, elegance and innovation in every detail. The brand executed its vision of the exhibition’s ‘A Sense of Place’ theme by showcasing that a Majestic shower reimagines clinical bathroom spaces into memorable, inviting places that delight as well as function, transforming everyday showering into remarkable experiences.
To showcase the brand’s world-class abilities, Majestic London designed and presented exquisite bespoke installations of its frameless portfolio. Complete with a built-in seat, the DEAUVILLE Steam Room enclosure illustrated the brand’s expertise in providing luxurious, glass-mounted structures, whilst also highlighting the versatility of the distinguished DEAUVILLE design. A focal point of the stand, the 2350 mm tall showstopper was meticulously finished with rich, brushed bronze accents and a striking bespoke handle, showcasing how designers can unleash the potential of bathroom spaces with opulent innovations.
Ideal for any alcove setting, the designer’s first-choice RIO boasted a soft silhouette, with the 10 mm curved-top glass offering an artistic contrast to the linear panelling inside the enclosure. Presented bespoke with a hinged door and complementary inline panel, the iconic Majestic London hinges benefit from a unique mechanism which ensures that the shower door closes perfectly, every time. Standing 2350 mm tall, RIO was beautifully finished with a long chamfer handle and fittings in brushed brass. The soft design made a delicate yet powerful statement, drawing inspiration from the timeless allure of arches and curves.
Portrayed as recessed and non-recessed Walk-in Wet Room Panels, two MONACO partitions featured elegant digitally printed custom linen designs. Ceramic Digital Printing is an advanced technique that allows for exceptionally detailed designs to be applied directly onto glass using ceramic inks. Majestic London empowers designers’ creativity beyond the limits of standard design, and with endless possibilities to print intricate, full-colour designs, hotel specifiers can create truly unique shower spaces that exude their own personal styles.
The Majestic London Glass Installation featured beautiful glass panels showcasing unique textured glass, alongside bronze and grey coloured glass, emphasising the versatility of the brand’s glass offering. With some patterns hand-carved deep into the surface of the glass by an atelier, the Art Glass Collection by Majestic London brings a unique, exquisite element to shower enclosures. Crystal Drawn Art Glass is defined by its crystalline clarity and wide fluting on one face, while Carved Art Glass is reminiscent of cut crystal glass on a larger scale, creating a unique finish with stunning light refraction properties. Stone Art Glass is characterised by its soft, organic and textural finish, and Ice Art Glass allows light to pass through its folds, creating intricate shadows and depth.
Daniel Batchford, Specification Sales Director for the Sanbra Group UK Specification Team, says: “HIX LDN provided us with an opportunity to really showcase the endless possibilities for bespoke shower design with Majestic London. We demonstrated that we empower designers and hotel specifiers to unleash their creativity, helping bring their most ambitious ideas to life.”
“We enjoyed some great conversations with old friends and new faces, and we are absolutely thrilled that our stand received its duly deserved acclaim, with repeat visitors noting how great the new look and feel compared.”
To highlight the robust offering from the Sanbra Group showering portfolio, Flair Showers, sister company to Majestic London, also displayed enclosures from its premium Harmony Collection on the stand. A Flair shower enclosure is aesthetically pleasing, engineered to last, and promises to enrich the user’s showering experience. Flair showcased its new muted yet elegant brushed nickel finish for its award-winning ETO range of shower doors alongside a matte black enclosure from the Flair Showers ILI collection.
Visit majesticshowers.com/specifiers/ to learn how the dedicated Specification Team can support you. To arrange a consultation to discuss your project, please contact contracts@majesticshowers.com
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Image captions:
1. Majestic London decorated its stand at Hotel Interiors Experience (HIX LDN) 2024 with custom-made, frameless, shower enclosures and artistic, delicate, glass designs
2. RIO by MAJESTIC LONDON. Ideal for any alcove setting, the designer’s first-choice was presented bespoke at HIX LDN, boasting a soft, curved silhouette with brushed brass fittings
3. DEAUVILLE by MAJESTIC LONDON. Featuring a built-in seat, the bespoke Steam Room Enclosure illustrated the brand’s expertise in providing glass-mounted enclosures and creating luxurious showering experiences
4. The exquisite Glass Installation at HIX LDN 2024, featuring the breathtaking Art Glass Collection by Majestic London
About Majestic London:
Since 1968, Majestic London has led the way in premium glass shower screens and enclosures. Over 50 years later, our commitment to elegant, timeless, and understated design remains as strong as ever in bespoke glass shower solutions. Our curated portfolio of standard and bespoke premium shower screens is complemented by an extensive range of colours and finishes.
For further press information and images, please contact:
Hannah at jmm PR
Email: hannah@jmmpr.co.uk
Telephone: 01536 414555
Website: www.jmmpr.co.uk
12th December 2024
About jmm PR:
jmm PR is an award-winning, creative PR agency that is highly experienced in offering a range of interiors PR services to showcase your business.
With decades of experience and proven success in raising the profiles and awareness of brands and businesses, jmm PR has extensive public relations and commercial knowledge, which can effectively contribute to the growth of your business. In addition, services include writing press releases, proof reading and copywriting, plus campaign and event support, social media and influencer planning and marketing.
jmm PR offers solutions for businesses of all sizes, including PR packages designed to support SMEs in addition to annual press office management to complement marketing plans of larger organisations.
For more information, please visit the website www.jmmpr.co.uk or contact the team on 01536 414555 or contact@jmmpr.co.uk
