Whirlpool announces new structure

As part of its strategic review, Whirlpool UK has announced new organisational changes in an effort to streamline and simplify its operation for the future.

“2009 was a very challenging year and resulted in some changes in the organisation to address the difficulties induced by the economic climate. We are now satisfied that we have the structure to support the future of all our brands in our portfolio with a multi-brand operation,” says Ian Railton Managing Director, Whirlpool UK.

The restructuring involves a number of top level management changes.  Andy Burns becomes Head of Business Unit – Kitchen, who was previously Head of Marketing.   Raj Mistry, formerly Retail Channel Manager, takes up the role as the new Head of Marketing for Whirlpool UK.

Harry Kyriacou joins the team as Head of Business Unit – Retail with a remit for the development and implementation of the retail strategy.  Harry brings a wealth of sales, marketing and business experience with his background in retail distribution channels from his time with Philips.

All three are members of the Management Business Team and report directly into Ian Railton, Managing Director.

Ian concludes: “The new team has been implemented to meet the longer-term business needs, as well as to become highly focused on our core requirements. Internally it will promote quicker decision-making and cross-functional working, and externally positioning us better for the future, and to meet the increasing challenges and demands of the market and our trade partners.

“We would like to take this opportunity to thank all our trade partners and suppliers for their patience and resilience over the last few months, and look forward to re-establishing and developing long-term partnerships for the future.”

Ends

Image caption: Ian Railton, Managing Director, Whirlpool UK

1st February 2010

Editors’ notes:

About Whirlpool Europe:

With around 12,500 employees, a sales presence in over 30 European countries and manufacturing sites in seven countries, Whirlpool Europe is a wholly owned subsidiary of Whirlpool Corporation. The world’s leading manufacturer and marketer of major home appliances, Whirlpool Corporation has annual sales of approximately $19 billion, 70,000 employees, and 67 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht and other major brand names to consumers in nearly every country around the world. Whirlpool’s European Operations’ Center is located in Comerio (VA), Italy. For further information on the company, please visit the Web Site www.whirlpoolcorp.com.

For further press information and images please contact:

Jacqueline or Sarah at JM Marketing

Tel: 01536 414555

Email: Jacqueline@jmmarketingservices.co.uk

Email: Sarah@jmmarketingservices.co.uk

Categories

Archives

Recent Posts

  • Instantor Press System Now Available at Spinks
    In Instantor
    Instantor has increased the availability of its market-leading press solutions by partnering with AE Spink Ltd., known in the trade as Spinks. Established in 1926, the same year as Instantor, Spinks is a family-run business that operates four plumbing and heating branches, two building supplies and brick centres, three bathroom showrooms, and a dedicated renewables centre. […]
  • Simon Acres Group Shares Industry Action Plan Following KBB Futures Roundtable
    In Simon Acres Group Limited
    Specialist recruitment consultancy and online training provider, Simon Acres Group Limited, unveils the outcomes from the second edition of its KBB Futures roundtable event. With InstallerSHOW as the Associate Host, the discussion was chaired by Amanda Hughes and sponsored by Blanco and Trojan Baths. KBB Futures brought manufacturers, retailers, industry associations and other inspiring leaders together to address the skills gap, improve recruitment, strengthen retention and foster meaningful collaboration across a fragmented industry. […]
  • Instantor Celebrates 100 Years of Innovation at InstallerShow 2026
    In Instantor
    Instantor, market-leaders in press solutions, marked its 100th anniversary at InstallerSHOW 2026, commemorating a century of innovation. The company, which invented and patented the original brass compression fitting in 1926, showcased it’s latest plumbing and heating ranges. The stand was the biggest in Instantor’s history, providing a platform to celebrate the milestone with an interactive game that gave installers the opportunity to win a brand new press tool. Stand 5D22 also featured a special 100 year celebration wall and video to showcase key moments throughout the company’s history, plus a visitor bar serving refreshments each afternoon. […]
  • Instantor Inside to Provide OEMs with Expertly Engineered Solutions
    In Instantor
    Instantor, market-leaders in press solutions, has brought its proven OEM engineering services under a new ‘Instantor Inside’ brand. The company, which is celebrating its 100th anniversary in 2026, has been working in partnership with other plumbing and heating product manufacturers for many years to proactively solve their engineering challenges. […]
  • Instantor R-Press Fittings Now Available Through RSL GROUP Wholesalers
    In Instantor
    Instantor, market-leaders in press solutions, has expanded its network of stockists for its R-Press fittings, providing ACR installers with a safer and faster way to join pipework. The innovative range is now available through RSL GROUP Wholesalers, who specialise in supplying air conditioning, refrigeration, heat pump, tools and accessory products to the trade. […]