Team Elton Spike

Whirlpool UK Appliances Limited Announces Return of Global STEM Tournaments

Whirlpool UK Appliances Limited, parent company to Hotpoint, Indesit, Whirlpool and KitchenAid brands, has announced the return of the IET FIRST® LEGO® League Whirlpool Peterborough tournament for the 2021/22 season. This is Whirlpool UK’s third year funding the event in Peterborough, including the sponsorship of 15 local primary school teams to take part, as well as the provision of a LEGO SPIKE Prime robot.

Following an action-packed Bristol launch last year, Whirlpool UK has also announced the return of the IET FIRST® LEGO® League Whirlpool Bristol tournament. Whirlpool UK is fully funding the event, including the sponsorship of 10 primary schools across the city to take part, as well as the provision of a LEGO Mindstorms or SPIKE Prime robot, worth around £450.

A fun-filled and full-on global STEM competition, FIRST® LEGO® League Challenge sees over 679,000 young people from around the world participating each year. Regional events will take place across the UK in December 2021 and January 2022, with victorious teams having the opportunity to progress to the national final, and then the international championships later in the year.

The much-anticipated IET FIRST® LEGO® League Whirlpool Peterborough tournament will take place on Saturday 15th January 2022, with the Bristol tournament taking place on 22nd January 2022. From October until January, teams will be busy designing, building and programming their robots to complete a series of ‘missions’ on a LEGO playing field. At the tournament, teams will put their robots to the test, going head-to-head to score as many points as possible during the 2.5 minute robot games.

This year’s FIRST® LEGO® League Challenge theme is Cargo Connect, which will see teams re-imagine the global transportation system as part of their Innovation Project, another key element of the competition. Teams will also be judged on their Robot Design process and their demonstration of the Core Values; a set of attributes that underpin all areas of the FIRST® LEGO® League: Inclusion, Discovery, Teamwork, Innovation, Fun and Impact.

Discussing what the competition means to Whirlpool UK and its community, Ian Moverley, Public Affairs Director, Whirlpool UK Appliances Limited, comments: “We are extremely excited to once again be running the FIRST® LEGO® League Challenge for our Peterborough community; it’s become an annual calendar fixture that we all look forward to hosting here at Whirlpool UK. I’m also delighted that we’re able to bring this fantastic global tournament to our Bristol community once again.

FIRST® LEGO® League does a brilliant job of engaging and inspiring young people to achieve their potential all over the globe, and we want to make sure that remains ever present in our local areas. This year, we are sponsoring 15 primary schools in Peterborough and 10 primary schools in Bristol to take part, and after a tough 18 months for us all, I hope the challenges are going to bring a lot of fun and learning to all involved!”

Sponsored places for the Whirlpool Peterborough and Whirlpool Bristol tournaments are still available; please get in touch with jmm PR who can pass this on to Whirlpool UK. Alternatively, please contact Joanna Colley at Joanna.colley@consciouscomms.com.

 

ENDS

 

Image caption:

  1. Team ‘Elton Spike’ taking part in the previous 2021 Peterborough tournament

 

About FIRST® LEGO® League:

FIRST® LEGO® League is a global science and technology challenge for teams of students, designed to encourage an interest in real world issues and develop key skills that are crucial for their future careers. The students work together to explore a given topic and to design, build and programme an autonomous LEGO® robot to solve a series of missions.

FIRST® LEGO® League Challenge is for young people aged 9 to 16 years, working in teams of up to ten students with at least two supporting adult coaches. Each year FIRST® LEGO® League releases a new challenge for the teams. The challenge involves a robot game and a research project, and students will need to demonstrate the FIRST® LEGO® League core values throughout all their work.

About Whirlpool UK Appliances Limited:

Whirlpool UK Appliances Limited is managed by Whirlpool EMEA, part of Whirlpool Corporation.

Whirlpool UK Appliances Limited fully supports the AMDEA safety initiative, Register My Appliance, and is committed to encouraging householders to register their appliances: www.registermyappliance.org.uk

About Whirlpool Corporation:

Whirlpool Corporation (NYSE: WHR) is committed to being the best global kitchen and laundry company, in constant pursuit of improving life at home. In an increasingly digital world, the company is driving purposeful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit and Yummly. In 2020, the company reported approximately $19 billion in annual sales, 78,000 employees and 57 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

For further press information and images please contact:

Steph at jmm PR

Tel: 01536 414555

Email: steph@jmmpr.co.uk

12th October 2021

 

About jmm PR:

jmm PR is a PR, social media and influencer marketing agency that offers a range of bespoke and innovative marketing services that can make a real difference to your business.

With decades of experience and proven success in raising the profiles and awareness of brands and businesses, jmm PR has extensive public relations and commercial knowledge, which can effectively contribute to the growth of your business. In addition, services include writing press releases, proof reading and copy writing, plus campaign and event support, social media and influencer planning and marketing.

jmm PR offers solutions for businesses of all sizes, including PR packages designed to support SMEs in addition to annual press office management to complement marketing plans of larger organisations.

For more information, please visit the website www.jmmpr.co.uk or contact the team on 01536 414555 or contact@jmmpr.co.uk

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