Whirlpool has been awarded a 2019 iF Design Award for its freestanding 4 Doors fridge freezer (WQ9 B1L).

Now in its 66^th year, the iF Design Awards is one of the world’s most prestigious design competitions and submissions are awarded based on the following disciplines: product, packaging, communication and service design, architecture and interior architecture as well as professional concepts. The 2019 iF Design Awards saw 6,400 entries from 50 countries.

The coveted awards are presented annually to entries that demonstrate outstanding achievement in design by the International Forum Design GmbH, Germany’s oldest independent design organisation. Following an intensive three day assessment from an international, high-profile judging panel of 67 experts, the brand new Whirlpool 4 Doors fridge freezer was awarded in the product discipline.

Finished in stainless steel, the American-style side-by-side fridge freezer (WQ9 B1L) boasts a contemporary design with elegant slim fit doors and integrated handles, to complement popular handle-less kitchen cabinetry, and a full-width black interface that offers a stylish and intuitive user experience.

The Whirlpool 4 Doors fridge freezer also benefits from 6^TH SENSE^® FreshLock technology that monitors, adapts and controls the refrigeration temperature to ensure an optimal environment for storing fresh food, while the adaptable FlexiFreeze compartment has three different settings for users to choose from to suit a variety of freezing requirements.

Michela Giorgetti, Cooling Category Manager, Whirlpool, says: “We are delighted to receive the iF Design Award recognition for our new 4 Doors fridge freezer. At Whirlpool, the design of our appliances goes beyond how it looks and we will continue to provide consumers with appliances that incorporate innovative technologies and offer exceptional levels of performance.”

For more information on the new award-winning 4 Doors fridge freezer from Whirlpool, and any other appliance categories, contact your account manager, or visit the website at www.whirlpool.co.uk

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Image caption:

1. The brand new Whirlpool American-style 4 Doors fridge freezer (WQ9 B1L) has been awarded an iF Design Award

The Whirlpool brand is part of Whirlpool UK Appliances Limited. Superior performance, intuitive technology, and cutting-edge design are the key pillars of the Whirlpool brand, achieving industry and consumer recognition for its collection of intelligent 6^TH SENSE^® appliance technology.

About Whirlpool UK Appliances Limited:

Whirlpool UK Appliances Limited is managed by Whirlpool EMEA, part of Whirlpool Corporation, the global leader in manufacturing and marketing of home appliances.

Whirlpool UK Appliances Limited fully supports the AMDEA safety initiative, Register My Appliance, and is committed to encouraging householders to register their appliances: www.registermyappliance.org.uk

About Whirlpool Corporation:

Whirlpool Corporation (NYSE: WHR) is the leading major appliance manufacturer in the world, with approximately $21 billion in annual sales, 92,000 employees and 65 manufacturing and technology research centers in 2018. The company markets Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, Jenn-Air, Indesit, Hotpoint and other major brand names in nearly every country throughout the world.

In Europe, Middle East and Africa (EMEA) it has approximately 21,000 employees, a sales presence in more than 30 countries and manufacturing sites in seven countries. Whirlpool EMEA is an operating segment of Whirlpool Corporation. Whirlpool Corp.’s EMEA Headquarters are located in Pero (MI), Italy. Additional information about the company can be found at WhirlpoolCorp.com or find us on LinkedIn and Twitter.

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Hannah at jmm PR

Tel: 01536 414555

Email: Hannah@jmmpr.co.uk

20^th March 2019