Whirlpool, the world’s leading manufacturer of major home appliances, has introduced a new dynamic pair of cooling appliances with sophisticated aesthetics, and intelligent technology to keep food fresh for longer. The fridge and freezer can be positioned individually, or seamlessly aligned and linked together to create perfect symmetry in the kitchen.

For the home entertainer, appliances must invoke luxury and add the ‘wow factor’ to the kitchen, and a refrigerator and freezer duo certainly attracts attention.

The new Whirlpool matching partners create an aesthetically pleasing symmetry in the kitchen. The full-height doors link together perfectly, to create a seamless pair without installation constraints. This freestanding couple is designed to look like a fully integrated appliance when linked with the complementary kit included. A very handy advantage is that the pair can be positioned completely against a wall with no gap needed between the door and wall. The slimline doors open to an 87 degree angle, but the unique drawer and shelf design means you still have full access to all your food.

The new WME 36562 X refrigerator with a generous net capacity of 361 litres, is fully equipped with patented Whirlpool 6th Sense^® technology that detects temperature variances and restores correct levels five times faster¹, ideal when loading the refrigerator after a weekly shop.  The technology helps create the optimal environment for food preservation, reducing unnecessary food waste and making a difference to the planet by reducing the household’s carbon footprint.

Additionally, the refrigerator comes with 6th Sense^® Fresh Control technology that actively controls both temperature and humidity throughout the entire cavity, automatically detecting changes and adjusting temperature and humidity levels accordingly. This means that 6th Sense^® Fresh Control helps to maintain the ideal conditions in the fridge, to keep food fresher for up to four times longer¹.

The new WVE 26552 NFX freezer with a substantial 291 litre net capacity has seven transparent drawers, including two ‘big box’ drawers to ably cope with larger items. It comes complete with No Frost technology for frost free convenience and ease of maintenance. Incorporating 6th Sense^® technology allows the freezer to restore the ideal temperature up to 30 per cent faster¹; enabling food to be preserved for longer.

Jennifer Spragg, Brand and Digital Marketing Manager for Whirlpool, says: We are constantly looking for new ways for our products to make life easier, reduce food waste and to work with modern lifestyles. Our new versatile fridge and freezer duo not only keeps food fresher for longer, but they also fulfil both freestanding and built-in installation options.  One handy option is the pair’s ability to fit neatly into a corner and against a wall, and still allow all the shelves and drawers to be easily accessed, due to the fridge and freezer’s shallow doors.”

Key features and benefits of the Whirlpool WME 36562 X refrigerator:

• Freestanding 60 cm refrigerator
• ‘A++’ energy rated permitting low running costs
• Generous 361 litre net capacity fridge
• Whirlpool 6th Sense^® technology uses electronic sensors to monitor and adapt the temperature to ensure food stays fresher for longer
• 6th Sense^® Fresh Control keeps your food as fresh as the day you bought it for up to four times longer¹
• Touch sensitive controls for effortless setting and easy to read feedback
  • Five glass shelves, which are adjustable to accommodate changing every day and seasonal needs
  • Two handy crisper drawers
  • Anti-bacterial filter with Microban^® technology helps to purify circulating air, reducing 60 per cent of bacteria, odours and the risk of cross-contamination between different foods
    • LED lighting for excellent illumination and to maximise energy efficiency
    • Anti-bacterial filter to retain odour free interior and keep bugs at bay
    • Low noise level of 38 dB(A)
    • Optional linking kit to seamlessly link the cooling pair together
    • Reversible door; opens to 87 degrees for positioning in a corner
    • Matches and may be paired with WVE 26552 NFX freezer
      • Dimensions: H x W x D 187.5 x 59.5 x 60.0 cm

Key features and benefits of the Whirlpool WVE 26552 NFX freezer:

• Freestanding 60 cm freezer
• ‘A++’ energy rated to maximise energy saving
• Generous 291 litre net capacity freezer to ably cope with larger items
• Whirlpool 6th Sense^® technology uses electronic sensors to monitor and adapt the freezer temperature
• No Frost technology for frost free convenience and ease of maintenance
• LED lighting for excellent illumination and to maximise energy efficiency
  • Seven transparent drawers for easy viewing, and includes two ‘Big Box’ drawers to ably cope with larger items
  • Sound level of just 41dB (A)
  • Comes with complementary linking kit to seamlessly link the cooling pair together
  • Reversible door; opens to 87 degrees, for positioning in a corner
  • Matches WME 36562 X refrigerator
  • Dimensions: H x W x D 187.5 x 59.5 x 60.0 cm

For stockists and further information visit the website at www.whirlpool.co.uk

Ends

Notes for editor:

¹Compared to Whirlpool models without 6th Sense^® technology

Image captions:

1. The Whirlpool WME 36562 X refrigerator offering 6th Sense^® technology to promote                               food freshness

2. The Whirlpool WVE 26552 NFX freezer

3. The WME 36562 X refrigerator and WVE 26552 freezer

About Whirlpool Europe, Middle East & Africa (EMEA):

With around 10,000 employees, a sales presence in over 30 countries in Europe, Middle East and Africa and manufacturing sites in seven countries, Whirlpool EMEA is a wholly owned subsidiary of Whirlpool Corporation. The world’s leading manufacturer and marketer of major home appliances, Whirlpool Corporation had annual sales in 2013 of approximately $19 billion, 69,000 employees, and 59 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht and other major brand names to consumers in nearly every country around the world. Whirlpool’s European Operations’ Center is located in Comerio (VA), Italy. For further information on the company, please visit the Web Site www.whirlpoolcorp.com

For further press information please contact:

JM Marketing

T: 01536 414555

E: Alex@jmmarketingservices.co.uk

17^th February 2015