WHIRLPOOL RELEASES STUNNING NEW BUILT-IN BROCHURE

Whirlpool, the world’s largest manufacturer of major domestic appliances, renowned for its stunning designs and innovative products, has released a new built-in product brochure comprising of the latest intelligent appliances and cutting-edge technology.

Whirlpool’s new built-in brochure is exquisitely collated on A4 matt paper in a portrait style and includes striking photography. It covers the brand’s impressive line-up of built-in products, including ovens, hobs, hoods, microwaves, dishwashers, refrigeration, and laundry, and concludes with a detailed specification of each model clearly and succinctly presented, an excellent tool for both retailers and consumers alike.

Eco-efficiency is highly important to Whirlpool, and is committed to providing appliances with optimum energy use and minimal consumption of resources. The new brochure includes a detailed section on energy efficiency and the latest energy labelling regulations ideal to help consumers understand and also useful for retailers to sell easily and effectively.

Whirlpool’s 2012 brochure also features its stunning and aspirational kitchen collections, including its Ambient line, where tradition meets contemporary innovation with a mix of advanced technology and simple functionality. The Glamour line is a luxurious kitchen concept with its minimalist design, outstanding performance and superior quality.

Juliana Sado, Brand Marketing Manager for Whirlpool, said: “Whirlpool is dedicated to manufacturing sophisticated energy efficient products alongside the very best in distinctive and desirable designs, which the new built-in brochure showcases perfectly. The brochure succinctly details Whirlpool’s advanced 6th Sense technology to help retailers understand how the technology contributes to resource efficiency and perfect results, in an effort to help promotion to the consumer.

“The new brochure also explains Whirlpool’s exclusive Pro.Fit system, a range of carefully considered features designed to make installation quick and simple, another helpful bonus for the retailer.”

For more information on Whirlpool’s new built-in product brochure contact your Regional Business Manager or telephone 0208 649 5000, or visit www.whirlpool.co.uk

Ends

Image caption: Whirlpool’s new beautifully designed built-in product brochure available now for retailers.

22nd November 2011

For further press information please contact:
Sara Bazeley
JM Marketing
T: 01536 414555
E: s.bazeley@jmmarketingservices.co.uk

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