Whirlpool W Collection 4 Door fridge freezer WQ9I FO1BX UK - lifestyle - hi

Whirlpool W Collection Fridge Freezer Wins iF Design Award

Premium appliance manufacturer, Whirlpool has been awarded a 2021 iF Design Award for its W Collection 4 Door fridge freezer (WQ9I FO1BX UK).

The prestigious iF Design Awards have been held annually by iF International Forum Design GmbH since 1953 and the iF label is recognised worldwide as a symbol of good design. The awards acknowledge outstanding products and projects from around the world split into a variety of disciplines, including product design, packaging, architecture, user experience, as well as professional concepts.

After being assessed by 98 jurors, the Whirlpool W Collection 4 Door fridge freezer stood out amongst 10,000 other entries from 52 countries. This year, due to the ongoing pandemic, the winners were announced digitally and hosted online by seven world-class design museums, including the London based, Design Museum, on 10th May.

Charmaine Warner, Brand Manager, Whirlpool, says: “At Whirlpool, we’re driven to consistently provide our consumers with products designed to be innovative and effortless to use, while boasting a distinctive, luxury style. We are delighted that our W Collection 4 Door fridge freezer has stood out and been awarded a sought-after 2021 iF Design Award.”

The W Collection 4 Door fridge freezer not only looks elegant with its black stainless steel finish, it is also super spacious, boasting a generous 554 litre capacity alongside flexible storage solutions. The Convertible Space compartment can be switched from freezer to fridge conditions to provide further space depending on the consumer’s individual needs.

The freestanding, American-style, fridge freezer also benefits from 6TH SENSE Live® connectivity, providing the consumer with remote control of their appliance from anywhere via the dedicated Whirlpool app. From a mobile phone or tablet, users can adjust or monitor settings, activate any of the fridge freezer’s variety of special functions, and be notified of when food needs to be used by.

For more information on the award-winning W Collection 4 Door fridge freezer from Whirlpool, and any other appliance categories contact your account manager, or visit the website at www.whirlpool.co.uk.


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  1. The Whirlpool W Collection 4 Door fridge freezer (WQ9I FO1BX UK) has been awarded a 2021 iF Design Award


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