Whirlpool’s built-in ovens make cooking a breeze

Whirlpool, the world’s leading manufacturer of major home appliances, offers a range of built-in ovens packed with superior features to take the stress out of cooking during the festive period, and beyond.

Christmas can be one of the most demanding times for the year in the kitchen, with appliances under increased pressure, more people to feed and more dishes required than usual. Cooking seems more of a task, particularly when one considers the size of the items involved – a turkey to feed ten people is certainly a greater challenge than the standard Sunday roast! Fortunately, Whirlpool comes to the rescue with its built-in ovens range, with helpful features such as Cook3 and Ready2Cook, alongside stylish design, a large capacity and strong energy ratings of up to A-20%.

Whirlpool’s ovens offer a large capacity of up to 73 litres, giving you plenty of space to cook the turkey with a couple of trays of vegetables and accompaniments too! To maximise the use of the generous capacity Whirlpool’s Cook3 system combines a powerful Circa fan heating system with unique airflow distribution to allow you to cook three separate dishes to perfection at the same time without their flavours or aromas mixing.

A further innovation that is sure to be handy is the Whirlpool Ready2Cook function. This unique, patented system controls the powerful heating element so there is no need to pre-heat the oven and you are always ready to cook – perfect for popping in some extra nibbles or side dishes for your guests! Not only does Ready2Cook save up to 25 per cent of your time, it also uses up to 20 per cent less energy*. For large joints and festive poultry the Maxi cooking setting balances the top and bottom heating elements, eliminating the risk of excessive browning with smooth and gradual heating.

Simona Bara, Product Marketing Manager, Built-In for Whirlpool, says: “During the run up to the festive period, the cooking required can seem a real task but Whirlpool’s range of built-in ovens can make it as easy as possible, leaving you with lots of time to spend with family and friends.

“To ensure your day goes without a hitch, plan your menu in advance, working out what will need to be cooked when and creating an easy schedule to follow. Choose appliances that can multi-task, allowing you to cook several dishes at once to help save time. Keep things simple, and don’t bite off more than you can chew – choose meals you will feel confident creating and enjoy. Finally, don’t forget to have a good time and relax!”

For more information about the Whirlpool built-in oven range please contact Whirlpool on 0208 649 5000 or visit the website at www.whirlpool.co.uk

Ends

Image caption: Whirlpool’s built-in ovens, such as the AKZM 656/IX, can make cooking for Christmas a breeze.

Notes:
* Maximum saving obtained in tests with various combinations of dishes using “no-pre-heat” function compared to using “pre-heat” function.

About Whirlpool Europe, Middle East & Africa (EMEA)
With around 12,000 employees, a sales presence in over 30 European countries and manufacturing sites in seven countries, Whirlpool EMEA is a wholly owned subsidiary of Whirlpool Corporation. The world’s leading manufacturer and marketer of major home appliances, Whirlpool Corporation had annual sales in 2011 of approximately $19 billion, 68,000 employees, and 66 manufacturing and technology research centres around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht and other major brand names to consumers in nearly every country around the world. Whirlpool’s European Operations’ Centre is located in Comerio (VA), Italy. For further information on the company, please visit the Web Site www.whirlpoolcorp.com.

16th October 2012

For further press information please contact:
JM Marketing
T: 01536 414555
E: sarah@jmmarketingservices.co.uk

Categories

Archives

Recent Posts

  • New Thermal Inkjet Printer is now available from AM Labels
    In AM Labels
    AM Labels Limited, an award-winning supplier of complete labelling solutions, has expanded its portfolio with the addition of an affordable, high resolution coding system, the M2 thermal inkjet printer. Easy to operate and set up, the M2 integrates directly into production lines to deliver accurate variable data at speed. Whether printing best before expiry dates, date codes, QR codes, or barcodes, the M2 thermal inkjet printer applies them accurately, and efficiently, at fast print speeds of up to 100 metres per minute. […]
  • Simon Acres Group Indentifies Pillars of Growth at KBB Futures Roundtable
    In Simon Acres Group Limited
    Specialist recruitment consultancy, and online training provider, Simon Acres Group Limited has established a powerful set of recommendations to drive resilience in the kitchen, bedroom and bathroom (KBB) sector, following its inaugural KBB Futures roundtable event. […]
  • Instantor Brings Hands-on Training to Colleges
    In Instantor
    Instantor, a leading manufacturer of high-quality plumbing products, is investing in the next generation of professional plumbers by bringing hands-on training directly to colleges. Utilising its Mobile Training Academy, Instantor has already visited 20 colleges, delivering practical, skills-focused sessions to students preparing to enter the industry. […]
  • Flair Showers Announces New Partnership with Interior Designer Tammy Lane
    In Flair Showers
    Flair Showers has partnered with acclaimed interior designer and founder of Lane Interiors, Tammy Lane. Flair is renowned for its finely crafted, beautifully designed shower enclosures, and is committed to supporting its trade partners and driving sales success. Tammy’s innovative approach and passion for quality design, perfectly complements Flair’s mission and vision, ensuring the partnership is a natural fit for the brand. The partnership aims to inspire industry professionals and homeowners with design-led insights that blend beauty, innovation, and enduring quality. […]
  • Simon Acres Group Launches ‘KBB Futures’ Roundtable
    In Simon Acres Group Limited
    Specialist recruitment consultancy, and online training provider, Simon Acres Group Limited is set to host a new initiative designed to spark meaningful change across the kitchen, bedroom and bathroom (KBB) sector. The inaugural ‘KBB Futures’ roundtable will take place on Thursday, 4th December 2025, at The Brewery, London. The event will bring a panel of leading KBB experts together to discuss key industry challenges, explore emerging opportunities and agree tangible actions for a stronger, more sustainable future. […]